Estee Faranda has served as Chief Executive Officer of PFS Investments since March 2020. Before joining Primerica, Ms. Faranda was at Envestnet from March 2015 to March 2020 where she held several leadership positions, built the asset management network and was responsible for all asset management products on the Envestnet platform. Prior to Envestnet, Ms. Faranda spent eight years at Morningstar Investment Management.
She serves on the board of directors of the American Securities Association (ASA). Ms. Faranda attended Kean University and spent six years in the United States Naval Reserve.