James Morse
Vice President, Product Marketing, SOCi
James Morse is a seasoned leader with over 15 years of experience in product marketing, product lifecycle management, and GTM strategies. He currently serves as Vice President of Product Marketing at SOCi, where he is focused on elevating the company’s go-to-market storytelling and positioning as SOCi leads the industry into the next frontier of agentic AI product offerings, becoming the first in the space to do so through its suite of Genius Agents™. Throughout his career, James has demonstrated a passion for leveraging technology to solve complex business problems for Fortune 500 brands, including CIBC, Edward Jones, JPMorgan Chase, Nationwide, and State Farm.