Duration: 1 Hour

Option 1: Friday, February 19^th at 12:00pm ET

Option 2: Friday, February 19^th at 3:00pm ET

This session will be interactive with discussion and Q&A.

Course Description

Good strategies make trade-offs, focusing resources in the pursuit of sustainable competitive advantage.  This seminar will help participants—  

• Define their critical longer-term goals that support their Vision and Key Goals
• Utilize scenario planning to identify strategic initiatives
• Prioritize these strategic initiatives in the pursuit of longer-term value and growth, while continuing to meet short-term requirements.

Built around articles by Hambrick (“Are You Sure You Have a Strategy?”) and Collis (“Can You Say What Your Strategy Is?), as well as the book The Granularity of Growth, this workshop explores identifying segments for growth (“where to play”), how organizations can best compete in those segments (“how to win”) and approaches for developing a portfolio of options (short-, medium- and longer-term) to reduce risk and increase future flexibility.