J. Curtis McCubbin

Director, Senior Associate General Counsel Robert W. Baird & Co.

Curtis McCubbin is Director and Senior Associate General Counsel for Robert W. Baird & Co. Incorporated (“Baird”), and its affiliated trust company, Baird Trust.  He is primarily responsible for data privacy and legal and regulatory matters relating to Baird Trust.  Curtis chairs the Baird Trust Risk Committee and serves as Secretary of the Baird Trust Board of Directors.  He also assists with Baird’s various business lines, mergers and acquisitions, works on cannabis and hemp issues, and provides general legal advice to Baird and Baird Trust.  As a leader in Baird’s Legal Department, he contributes to the strategic direction of the department and Baird Trust.  Curtis serves as a member of various Baird Trust sub-committees.

Prior to joining Baird, Curtis was Senior Vice President and Chief Legal Officer for J.J.B. Hilliard, W.L. Lyons, LLC (“Hilliard Lyons”).  Hilliard Lyons was acquired by Baird in April 2019 and fully converted in October 2019.  While at Hilliard Lyons, Curtis worked in various capacities, starting in the Compliance Department in 2006.  In 2009 he helped establish the firm’s Legal Department and was named General Counsel in 2017 and Chief Legal Officer in 2018.

Curtis is active in our industry serving as co-chair of the SIFMA Future Leaders Committee, formerly on the SIFMA General Counsels Committee, and acting as a non-public arbitrator with FINRA Dispute Resolution.  He has participated in planning and moderating several SIFMA Compliance & Legal Society events.  Curtis is a 2021 graduate of the Securities Industry Institute at Wharton.

Curtis earned his Bachelor of Arts in Political Science from Transylvania University, a Juris Doctorate degree from the University of Kentucky College of Law, and an MBA from the University of Indiana.  He holds FINRA Series 7, 66, and 24 licenses.