Whitney Patton

Director, Enterprise Sales, Financial Services, Hootsuite

A strong communicator, Whitney empowers her strategic team along with the largest, most complex financial firms to build better relationships with customers. With close to 20 years experience, and a problem solver by nature, she has a proven track record of aligning business needs and customer goals to a viable solution. Whether engaging on a small or large scale, Whitney draws on her experience helping banks, insurance, and financial companies to simplify social marketing, manage risk, and drive revenue through the use of technology. Away from work, she is the proud mother of two, and tries to give back by volunteering with her neighborhood civic association and co-leading her daughter’s Girl Scout troop (yes, lots of badge projects). In the fall, you’ll also find her cheering for her favorite football team—go Bucks!